Nishma Patel-Robb is an award-winning brand strategist and founder of Unmissable, the advisory practice helping leaders and businesses become impossible to ignore through strategic marketing, AI, and creativity.

She is also the creator of Glittersphere, a community and events platform for women building unmissable personal brands, and co-founder of HERA Media, the UK’s first female-led video podcast network.

A former Senior Director at Google, Fellow of the Marketing Society and the IPA, 101st President of WACL, and current President of the History of Advertising Trust, Nishma is a self-confessed AI geek who believes authentic intelligence and artificial intelligence together can change everything. She wears sequins to boardrooms and calls herself the Chief Sparkle Officer. Well-behaved women rarely make history.

Rebellious women in sequins change it.